What’s in a Name?
Over 500 years ago, long before the London Stock Exchange was founded, the investors of the time sought their fortunes by trading for goods in far-off lands. Spices had become especially popular in the 15th century. In 1497, these merchants were convinced that if they could find a faster way to the Spice Route from Europe, they would have a significant competitive advantage. John Cabot, a Genoese sailor, was hired to find it.
Looking through the same stone gate Cabot did in the city of Bristol 500 years ago, we see the advantages of seeking a world of investment opportunities that are not always fashionable but whose true value is providing the foundation of long-term sustainable wealth.
Looking through the same stone gate Cabot did in the city of Bristol 500 years ago, we see the advantages of seeking a world of investment opportunities that are not always fashionable but whose true value is providing the foundation of long-term sustainable wealth.